[This is a post I wrote a long time ago but left in draft form for way too long.]
Look up the term FUD on Wikipedia if you are unfamiliar with it and then come back to this article. According to an article in the online version of Nature, the American Association of Publishers (AAP) has hired a “pit bull of public relations” to counter the rise of free information. From the article:
Now, Nature has learned, a group of big scientific publishers has hired the pit bull to take on the free-information movement, which campaigns for scientific results to be made freely available.